Eight out of ten UAE residents say they trust the recommendations of family and friends over traditional advertising. A new study shows social media is also one of the most trusted formats at 74%, just behind editorial content, such as newspaper articles, which came in second. The Nielsen Global Trust in Advertising Report showed that trust in Radio and TV advertising has increased to 67%. Nearly three quarters of UAE respondents trust branded websites, up 2% from 2013.
Dubai sets stage for AI’s 70-year spotlight
Dubai will host a groundbreaking global event next year to shape the future of artificial intelligence over the next 70 years.
H.H. Sheikh Hamdan unveils Dubai AI Academy
Dubai is stepping up its AI ambitions with the launch of the Dubai AI Academy, which aims to train 10,000 professionals in AI leadership and application.
Sheikh Mohammed thanks UAE team for 'sharing our story with the world'
His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai, has thanked the UAE delegation at Expo 2025 Osaka-Kansai for "sharing our story with the world".
UAE champions women’s empowerment at BRICS ministerial meeting
The UAE has reaffirmed its commitment to women’s empowerment on the global stage, taking part in the BRICS Women’s Affairs Ministerial Meeting in Brazil.
UAE’s new AI Academy to shape tech leaders
The UAE is shaping the next generation of leaders in artificial intelligence with the launch of The AI Academy.
The Rock and Chris Evans: A Christmas Surprise!
Every weekend Kris Fade plays the biggest tracks in the Middle East. Check out this weeks chart...
It arrived: The UAE's First Mega Music Festival at Expo City Dubai!
Latest album, what happened with BTS, raising a baby girl, eye surgery, and more!
